PlayStation Game Library: Retail promotion
CLIENT: SONY PLAYSTATION | AGENCY: 20TEN
E3 is full of big announcements. Sony Playstation wanted a system that could be easily updated as titles were announced and the art became available, ultimately creating a final showcase of up-and-coming games. The design system was well received and went on to be used across retail and trade to promote the Playstation 4's games throughout the year.
MY ROLE
ART DIRECTION
DESIGN
3D
COMPOSITING
RETOUCHING AND POST-PRODUCTION