Dragons: Race to the Edge

CLIENT: DREAMWORKS ANIMATION | AGENCY: 20TEN
 

For the Netflix Original series Dragons: Race to the Edge, we were tasked with developing a distinctive logo that worked with the franchise’s existing title style. The title would be used internationally and needed to be translated into 12 different languages, so creating a design system that could be adapted and replicated was important. In addition to the title style, we also developed key art options for the series. Once the final concept had been selected, it was retouched and finished by Legion Creative Group.

MY ROLE

• DESIGN EXPLORATION

• 3D LOGO DESIGN

• LOGO TRANSLATION/ADAPTION